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UID:11571@muncieevents.com
DTSTAMP:20260414T045156Z
CATEGORIES:Education
COMMENT:Info source: https://www.intersection.is/intersessions
CONTACT:zach@intersection.is
DTSTART;TZID=AMERICA/INDIANA/INDIANAPOLIS:20260301T080000
DESCRIPTION:How to build the data foundation required to stop playing and s
 tart scaling.\n\nIs your business artificial intelligence (AI) ready? Too 
 many people use AI like a glorified search or auto complete without doing 
 the necessary steps first. By the time most businesses figure it out\, the
 y are getting lapped by those who used a different approach from the start
 .\n\nIn this session\, you will learn about data cleanliness\, internal pr
 ocesses and governance\, using your data to train the tools\, and how to u
 se AI with end goals in mind.\n\nABOUT OUR SPEAKER: CHRIS THEISEN\n\nI am 
 a B2B Tech Stack Strategist who specializes in integrating marketing and s
 ales systems to drive efficiency and growth. For over a decade\, I’ve fo
 cused on the hard part: translating go-to-market strategies into the real-
 world processes and technology that allow businesses to scale without the 
 grueling hours of human intervention. I fix the messy\, disconnected syste
 ms that kill productivity and obscure the data you need to make sound deci
 sions.\n\nI live in a home on a brick street in Old Town Noblesville that 
 is over 160 years old and sits within a National Historic District. My wif
 e and I love anything historic or antique\; exploring historic towns and a
 reas\, antique stores and supporting their small businesses. I’m a commu
 nity advocate and love to support and volunteer for organizations and even
 ts that make our downtown the unique place it is. I’m a sports junky and
  have newly been enthralled by the Darts World Championship. I enjoy craft
  beer\, even though my wife thinks it all tastes like “rubber tires”\,
  and local coffee shops if they have a good dark roast.\n\nABOUT INTERSESS
 IONS\n\nIt’s a fact. Marketing is constantly evolving. Join us for free 
 interactive marketing sessions\, powered by Intersection marketing + brand
 ing agency\, as speakers dive into interesting and relevant marketing topi
 cs\, tailored for professionals\, entrepreneurs\, and business owners who 
 want to advance their marketing skill set. Meetings are held six times ann
 ually with ongoing content and discussions shared on our social media\, em
 ail newsletter\, and more.\n\n8:00-8:30 – Networking + Breakfast\n8:30-8
 :45 – Attendee Introductions\n8:45-8:50 – Sponsor Spotlight\n8:50-9:30
  – Introduction to Speaker and Presentation\n9:30-9:35 – Break/Refill 
 on Breakfast\n9:35-9:50 – Q &amp\; A\n9:50-10:00 – Final Comments\, An
 nouncements and Adjourn
LOCATION:Innovation Connector (1208 W. White River Blvd. Muncie\, IN 47303)
SUMMARY:Intersessions: The Sugar Rush is Over – Why Your AI Strategy Need
 s Sobering Up
URL;VALUE=URI:https://muncieevents.com/event/11571
DTEND;TZID=AMERICA/INDIANA/INDIANAPOLIS:20260301T220000
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